A niche content site is one that tackles a very particular topic and provides copious amounts of information on it. These type of sites generate a lot more traffic, especially when your niche is something that solves or addresses a current and popular problem or issue. Because the content in these sites tackles one specific topic, it’s easier to rank on search engines because you can find and use your keywords with ease. Let’s get your niche site going with a simple and open source platform that you can use anywhere like WordPress.
What You Need
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WordPress.org account
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Domain – Purchase it from your hosting, if you don’t have one yet.
Setup Steps
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After uploading WordPress to your hosting account and associating it with your domain name, choose and install your theme by going to your WordPress Dashboard > select Appearance > Themes > Install Themes > select a theme > click Install > Activate.
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Create your site’s layout. Start by creating your menu by going to Appearance > Menus > Click + sign.
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Start creating your pages by clicking on Pages > Add New Page from the dashboard.
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To create a post, click on Add New under Posts from the dashboard.
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Build and submit a sitemap, an XML file that lists all of your content for search engines. WordPress has plugins that function to create and submit your sitemap to search engines.
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Create a Google Webmaster Tools Account to get your website verified with Google.
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You can write about it over and over again without getting sick of it. Start off with thinking about 50 articles you can write about right off the bat.
Choose one based on the following:
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There are merchants and affiliates you can partner up with.
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See if you can still narrow down each idea.
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List down your niche ideas.
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There are products related to the niche.
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There are people making money from a similar niche.
Setup
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Purchase a domain and hosting, then set up your site. WordPress is user-friendly and provides tutorials so you’ll have no issues doing so.
Marketing Setup
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SEO (Search Engine Optimization) – this is the process of getting your pages, posts, and website to rank and be visible in search engine searches.
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Social Media – this is the use of Facebook, Twitter, Instagram and other social and networking platforms to share and promote your posts and your website.
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YouTube – The creation of videos for posting and sharing on YouTube to promote and to generate traffic to your website.
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Guest Posting – this allows the sharing of content to quality sites to spread awareness of your own website.
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Blog Networks – Building relationships and networking with other bloggers to generate traffic to your website.
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Email Marketing – The collection of email addresses, and then sending out of email updates and offers to your list to promote your site and to build loyalty.
Timeframe
Time to do: 1 day
Time to see results: 3 months
Additional Tips
Add images and other media with filenames that still contain keywords.
Find blogs that will let you guest post and spread awareness for your site.
Create social media accounts to promote your site, share your content, and engage with customers.
Build your list by providing an incentive for people to sign up and give you their contact details.
Send regular newsletters and get an email service provider where you can automate emails depending on certain occasions and customer behavior.
Research and join affiliate networks and affiliate programs relevant to your niche.
If you are not going to be creating a lot of articles after your first set articles on your pages, engage in article marketing for your pages to be indexed by search engines.
Submit to directories to get backlinks for your site.
Develop a short newsletter series to build rapport.
Create an easy-to-sell digital product.
Use Google Adwords Keyword Tool to find good topics and niches.
Consider AdSense publishing through Google AdSense.
Potential Results
Potential starting monthly income is around $500-$1000.
Michael is an entrepreneur with over 25 years of online business experience. He’s been a pioneer in domain acquisition and development, notably transforming I-Newswire.com into Newswire.com, which led to significant revenue growth. Currently leading OnlineBusiness.com, Michael is focused on educating fellow Founders on the transformative power of the right domain name for their business.